Light Beer Weighs Down Results For Big Brewers

The Wall Street Journal – November 2, 2017

The big three U.S. light-lager  brands – Bud light, Coors light and Miller light – are all losing volume as consumers shift to craft and Mexican import beers as well as to wine and spirits.

LIGHT beer sales are “downdrafty'”

As millennials get “CRAFTY.”

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