Liquor Companies Need To Sober Up

 

The Wall Street Journal – October 11, 2017

Move over millennials: today’s smart phone obsessed teens, Generation Z, are the consumers of the future. Worryingly for liquor producers, they are shaping up to be an antisocial lot.

‪ ‘Generation Z” isn’t drinking a lot.

Is the liquor biz just “going to pot?”‬

 

 

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