Half Of a Drug’s Power Comes From Thinking That it will Work

NPR- January 10, 2014

When you take a pill, you and your doctor hope it will work — and that helps it work. That’s not a new idea. But now researchers say they know just how much of a drug’s effect comes from the patient’s expectation: at least half.

More support for that ancient creed:
The thought is father to the deed.

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